Get $20,000 from an Investment of $20 on Google

Meet Suzanne Golter –Animal lover, entrepreneur and a very satisfied AdWords customer. She was the brains behind ‘Happy Hound’, a novel concept for doggy day care and boarding in Oakland, California. In March, 2004, Happy Hound began its business from a humble rented warehouse in Oakland. Says she – “My mission is to ensure the happiness, comfort, and health of each and every client – both dogs and humans; I decided to use a state-of-the-art ventilation system, environmentally-friendly cleaning products, and a webcam so people can keep tabs on their pals throughout the day.”

But things didn’t look too rosy initially, with the huge warehouse housing just her and her two pet dogs. She looked at several advertising options and finally settled down on Google AdWords, since she felt traditional means of advertising and the Yellow pages did not really reach her clientele. After AdWords happened, there was no looking back.

Google AdWords is simple, measurable and has specific geo –targeting options. With daily budgets as low as $1/day, AdWords lets you invest very low amounts and expect high return on investment. Suzanne started out small as well. She targeted her resources on the Oakland-San Jose area and was immediately inundated with calls from customers. She now gets 90% of her business through Google AdWords. Today, Happy Hound has 33 employees, houses 120 dogs per day and 30 by night and is looking to expand to many more locations across the country. Now, isn’t that a barking good investment?

Another striking example is First Crush, a Wine Bar & Lounge in the San Francisco area. After investing in Google AdWords, the restaurant has increased it site traffic by 400%! Read more about their success story here - http://www.google.com/adwords/select/success/firstcrush.html

With a unique Pay-Per-click (PPC) model, Google AdWords lets you pay only when someone clicks on your ad. You control how much you spend on each click, set a comfortable daily budget and also decide where and when your ads will appear. With real-time graphic data, you can easily alter your campaign settings to build a very successful advertising campaign, based on dynamic user behavior. You can set a specific conversion rate for each action performed by your customer. For example, an online sale or sign-up can be assigned a rate of $10. This way, your daily investment can be measured against the total number of revenue generated.

For those looking to generate revenue through their company website or blog, look no further. Google’s novel AdSense program lets you monetize your website with utmost ease, presenting a unique opportunity for you to rake in big bucks with the least bit of investment. With relevant, contextually targeted ads occupying a designated space on your web page, you are entitled to receive a portion of the revenue, each time a user clicks on an ad.

Consider the example of TeAch-nology.com. TeAch-nology offers services and resources designed to support educators who want to effectively incorporate technology into their classrooms. It offers extensive teaching resources free of cost. In the fall of 2006, TeAch-nology began running AdSense ads on their site. The result? Google AdSense now accounts for 50% of the company’s revenue.

There are several businesses out there that have started with very small beginnings and are now thriving, thanks to the advent of Google’s highly effective revenue-generating services. Are you ready to take that first step yet?